Amul milk prices increased by ₹2 per litre, effective June 3, across all variants. GCMMF cites higher operational and production costs as the reason for the price hike.
Revised prices: 500 ml Amul buffalo milk at ₹36, Amul Gold at ₹33, and Amul Shakti at ₹30.
The hike aims to compensate farmers for increased production costs, says GCMMF MD Jayen Mehta.
The 3-4% increase in MRP is lower than average food inflation, per GCMMF's statement.
Amul has not increased prices since February 2023, making this hike crucial for sustainability.